Alex Shin is a Senior Product Designer at Prudential Financial. He helped stand up Prudential’s first-ever, customer-facing chatbot and continues to work on other conversational AI initiatives. A true champion and advocate for the user and customer, Alex ensures that all designs revolve around the end user. By leading the conversational AI work at Prudential, Alex always tries to stay up to date on AI developments in the hopes of applying these learnings – for the best user experience.