DELIVERING HEINEKEN’S TRUE DIGITAL COLLEAGUE: LESSONS FROM THE FRONTLINE OF AGENTIC AI
£15.00
Description
“In this session, we’ll explore the foundational pillars of delivering a truly impactful Digital Colleague experience—one that goes beyond automation to drive real business transformation. Drawing from our journey at Heineken, we’ll share practical insights and lessons learned from building and scaling an Agentic Framework across global functions.
Key success factors include:
• Secure AI Assistant Experience & Hyper-Personalization: Crafting AI interactions that feel intuitive and tailored—anticipating user needs, suggesting next steps, and integrating seamlessly into daily workflows.
• Living Knowledge Ecosystem: Enabling a dynamic, context-aware knowledge library that delivers SOPs, KPIs, and functional guidance proactively to every employee.
• Conversational Access to Data Insights: Integrating Azure PrimeAI with SAP BW and Azure data through natural language interfaces to break down silos and accelerate decision-making.
• Actionable AI Agents: Deploying background agents to execute high-volume processes like order-to-cash, intercompany reconciliations, and internal controls validation.
We’ll also reflect on the unexpected complexities we encountered—from development to deployment and user adoption—and how we navigated them. Whether you’re just starting your journey or scaling your AI initiatives, this session offers both inspiration and practical takeaways.







